Justin Saulys | Marketing Portfolio

About Me

I am an aspiring marketing professional with hands-on experience creating content for TikTok and YouTube within the sim racing niche. Through managing my own social media projects, I have developed skills in content creation, audience engagement, video editing, and platform research.

I have completed all available TikTok Academy courses and am currently preparing for the final certification exam.

My strongest interests lie in marketing analytics, consumer behavior, and data-driven decision-making. I enjoy researching industry trends, learning new tools, and continuously expanding my marketing knowledge.

Experience

Jan 2025 – Feb 2026

Sales Representative — Automotive

Spent over a year in automotive sales where I learned to think creatively under pressure, navigate tough conversations, and truly listen to what clients needed. Every deal was different, and that taught me how to adapt fast and find the right solution for each person.

Dec 2025 – Present

Sim Racing Content Creator

Racing has always been my passion, so I started creating my own content — first on YouTube, then TikTok. Along the way, I picked up real skills in YouTube and TikTok promotions, Google Ads, and understanding how algorithms shape content reach.

Platforms & Tools

AI

Claude

ChatGPT

Gemini

Flow

Adobe

Photoshop

Lightroom

Illustrator

Premiere Pro

Others

Canva

My Content

Student Works

Photography & Edits

Mockups — Photoshop & Illustrator

Mockup Brand Campaign

TikTok Strategy

The TikTok approach focuses on trend-based video series to maximize organic reach. Due to a low marketing budget and better algorithm potential, TikTok is the priority platform. After achieving initial brand awareness, creatives will be repurposed with interactive add-ons and call-to-action buttons to drive orders.